What is online reputation management? It is a practice that deliberately initiates to shape the publics’ perceptions of a company, brand or individual by positively influencing online information about them. It takes a while to build a reputation which should be maintained and monitored all the time since it is easier to destroy. So guide your reputation jealously or risk destruction or be ready to spend millions to reshape your reputation in the preferred direction. Reputation Management is not a choice but a necessity if a company or brand wants to remain in business or an individual who holds a public office or aspires to hold one wants to remain relevant. Talk to us now. Let’s manage your reputation online.